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(Marketing 营销) (informal) a person in an advertising agency who designs advertisements, rather than sb who manages the agency or sells advertising广告设计人员◆ad agency creatives广告公司设计人员an advertisement, especially on the Internet（尤指互联网上的）广告◆They developed 200 creatives in order to establish a memorable campaign.他们创作了 200 幅广告，目的是举办一场难忘的活动。