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词汇 macromarketing
释义 macromarketing /ˌmækrəʊˈmɑːkɪtɪŋ; NAmE ˌmækroʊˈmɑːrk-/

noun

[]
() the study of the system of producing and selling goods and services in a country or an economy, including the effects of cultural, political, social and economic conditions宏观营销学;总体销售
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